Promotion on the web is not an easy thing. There was a time when it wasn't so bad though. When really all you needed to do was put up a website and get it listed and then get some links and shares and boom, page one on Google. But today the game is not an easy one at all. Google (and the others) or on to the spammers and in an endless pursuit of keeping crap off page one. This is why serious businesses hire professional web marketers. For adult businesses, all this is true to an even greater extent. In case you are unaware, sex sells. No matter where you are in the world, no matter what the product or service, if it has anything to do with sex, it sells. This reality has many implications that savvy sex marketers know about and you should too if you're in that business.